Brand Asset Management (BAM) is a process of organizing and sharing branded content such as logos, graphics, images and videos …
We sat down with John Horodyski for a conversation about how he got started in the world of metadata, his …
Creating a creative workflow that works for you requires careful consideration. You need to determine the best ways to manage …
Delivering high-quality content across multiple channels is crucial to business growth. But when you regularly create a ton of content, …
Creative assets, such as graphics, images and videos, are crucial for digital marketing and internal communications alike. They come in …
If you’re like many marketers, you spend time developing creative assets that are rarely used because the employees in your …
The creation of creative content relies on a balance between two distinct mindsets. The first is driven by the need …
Finding the right photography tools to speed up your photography studio’s production is more important than ever. The fast-paced requirements …
Image sharing, the process of transferring digital images online, has become a staple of creative workflows. But it hasn’t always …
When you’re dealing with hefty amounts of video content, you need to find ways of storing and safeguarding your content. …
Creative talent and insight into the intricate workings behind creative content gives you a unique, panoramic view of the marketing …
Managing and organizing creative assets can be a daunting task. But in a market that requires you to deliver digital …
Building a successful brand narrative is one thing, but communicating that narrative effectively across multiple communication platforms is another thing …
Whether you’re implementing a digital asset management strategy for the first time or trying to refine your existing digital asset …
Supply and demand – how does it relate? The inception of a company takes place to respond to a demand. …
It’s understandable that there’s been a buzz around Digital Asset Management (DAM) of late. With the increasing demand for digital …
Creating a brand that captures a company’s vision and connects with people is no easy feat. And you’d think the …
Recognition may be at the heart of brand identity, but what matters most is the ongoing narrative your brand is …
Creating trust and reliability lies at the heart of each brand journey. While it may sound like a purely idealistic …
Creative content is the foundation of how brands reach people. As the people behind that communication, you’re doing all you …
Metadata by definition is data about data. But that description doesn’t do it justice at all. Metadata gives structure and …
The digital age is so fast-paced, having your work used without any authorization can easily go unnoticed. It’s becoming increasingly …
Digital asset management is a critical part of any digital agency’s workflow, especially at a time when in-house production is …
Video asset management software is the solution to getting you on the inside track of the video marketing boom. True, …
Photography is an art that has come a long way since its first modern iteration in 1830s France. To match …
From freelancers to small businesses to enterprises, everyone’s looking for a way to optimize their creative output without sacrificing quality …
Managing a productive photography business relies on your ability to connect efficient workflows with your team’s best creative output. It’s …
Hey creative community! We’re excited to be partnering again with Henry Stewart for their upcoming virtual event on Sept 27th: …
In this webinar, we explore best practices for managing advanced retouching workflows in globaledit. Learn how globaledit’s Adobe Photoshop plugin …
globaledit strives to provide enterprise clients with a Digital Asset Management platform that optimizes their creative workflow.
Early data suggests some verticals are thriving in the time of social distancing and an increasing reliance on eCommerce. See …
Macy’s is set to reopen 68 stores next week in advance of a full reopen in six weeks’ time. Read …
Philip Lim is keeping busy during his work-from-home time. Check out how he merged his passion for fashion with charity …
Glossier is making waves with its new hand cream release. While hand sanitizer might be a hotter product right now, …
Read Maria Luisa Frisa’s predictions about our marketplace, trends, and possible future in her insightful and wide-ranging Vogue interview here.
As we’re all getting up to speed and getting efficient in our remote setup, it’s good to breathe for a …
Incumbent cloud asset management solutions have a mixed reputation–slow upload speeds, sluggish searches, volume limitations. Globaledit, however, scales out and …
The weekend beckons! Want to fill the time and simultaneously enrich your soul? These fashionable books might inspire your next …
We’ve all been there: you do five or six revisions of an asset, upload the wrong one, and don’t notice …
Trying to streamline your creative content collaboration and production while remote? Globaledit’s online platform has you covered from-sharing creative content …
Just after one year, Instagram’s in-app Checkout feature has skyrocketed, with many new brands joining every week. Brands are testing …
Individuals confined to their homes are turning to the digital world to get a glimpse of what’s happening outside. Their …
Returns make up more than $351 billion dollars in lost sales. Among the culprits for this insane dollar figure is …
A Business of Fashion article reveals that Highsnobiety, a German-based streetwear blog, media brand, and production agency launched in 2005, …
A Glossy Podcast interviews jewelry brand Switch on how they drew inspiration from the fashion brand Rent the Runway for …
The digital space has re-envisioned traditional storytelling. A report “Digital Storytelling for Luxury Brands: 5 Trends To Succeed” discusses the …
Renown luxury magazines that have been around for years must undergo a transformation to the digital space. Print luxury magazines …
A Glossy article reports that Beautycounter, a leading cosmetics brand in clean beauty, has implemented a new set of manufacturing …
Fashion brands know they have to take environmental responsibility seriously. Yet, consumers and reports are noticing that brands tend to …
Fashion brands are aware they must embrace sustainability in their 2020 marketing and production strategies, but they are struggling with …
As Rent The Runway has proven over the last decade that clothing-as-a-service subscriptions can help expand a brand’s reach without …
The beauty and cosmetics industry has a lot to learn from streetwear brand success.
Fast-fashion giant H&M opens up about its plans for the future in the quickly changing retail landscape.
Blackrock purchases 30% stake in Authentic Brands Group, highlighting the importance of diversification within the consumer retail & fashion space.
Direct-to-Consumer brands are using Instagram, Facebook, and similar online platforms to determine which content resonates with their customers
Online fashion giants are beefing up their tech, using AI and deep learning to help consumers quickly find what they’re …
Steve Madden adds to its direct-to-consumer portfolio with recent acquisitions of GREATS and BB Dakota, Inc.
A McKinsey article “The Need for Speed: Capturing Today’s Fashion Consumer” shows that high-volume retailers are searching for products to …
Globaledit is now empowering users to have more control over the lightbox sharing functionality with guest users. The new update …
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