What is Brand Asset Management and Why is it Important?


Brand Asset Management (BAM) is a process of organizing and sharing branded content such as logos, graphics, images and videos…
An Interview with John Horodyski, DAM & Metadata Expert


We sat down with John Horodyski for a conversation about how he got started in the world of metadata, his…
How to Create a Creative Workflow That Works for You


Creating a creative workflow that works for you requires careful consideration. You need to determine the best ways to manage…
From Work-in-Progress to Final Product: 4 Benefits of Creative Asset Management Solutions


Delivering high-quality content across multiple channels is crucial to business growth. But when you regularly create a ton of content,…
Overhauling Your Creative Pipeline: The Most Common Challenges of Implementing Creative Asset Management (CAM) Tools


Creative assets, such as graphics, images and videos, are crucial for digital marketing and internal communications alike. They come in…
The Modern Creative Hub: How Software Integrations Can Improve Your Creative Enterprise


If you’re like many marketers, you spend time developing creative assets that are rarely used because the employees in your…
Creative Asset Managers: What They Do And Why You Need Them


The creation of creative content relies on a balance between two distinct mindsets. The first is driven by the need…
The Next Wave Of Photography Studios: How Digital Asset Management Paves The Way


Finding the right photography tools to speed up your photography studio’s production is more important than ever. The fast-paced requirements…
The Best Software to Share Images With Your Clients


Image sharing, the process of transferring digital images online, has become a staple of creative workflows. But it hasn’t always…
The Best Tools for Video Asset Management


When you’re dealing with hefty amounts of video content, you need to find ways of storing and safeguarding your content….
Your Career Guide to Becoming a Creative Asset Manager


Creative talent and insight into the intricate workings behind creative content gives you a unique, panoramic view of the marketing…
Creative Asset Management: What It Is And Why Do You Need It?


Managing and organizing creative assets can be a daunting task. But in a market that requires you to deliver digital…
Getting Your (Brand Communication) Story Straight


Building a successful brand narrative is one thing, but communicating that narrative effectively across multiple communication platforms is another thing…
5 Best Practices to Follow In Digital Asset Management Implementation


Whether you’re implementing a digital asset management strategy for the first time or trying to refine your existing digital asset…
How to Extend the Lifecycles of Your Digital Assets


Supply and demand – how does it relate? The inception of a company takes place to respond to a demand….
Exploring the Benefits of Digital Asset Management Software


It’s understandable that there’s been a buzz around Digital Asset Management (DAM) of late. With the increasing demand for digital…
Understanding The Brand Management Journey


Creating a brand that captures a company’s vision and connects with people is no easy feat. And you’d think the…
Brand Asset Management: A Guide for Brand Managers


Recognition may be at the heart of brand identity, but what matters most is the ongoing narrative your brand is…
The Advantages DAM Holds for Your Brand


Creating trust and reliability lies at the heart of each brand journey. While it may sound like a purely idealistic…
Finding the Best Digital Asset Management Software for Your Business


Creative content is the foundation of how brands reach people. As the people behind that communication, you’re doing all you…
How Image Metadata Can Go Beyond Searchability


Metadata by definition is data about data. But that description doesn’t do it justice at all. Metadata gives structure and…
Watermarked Images: How to Do It Right


The digital age is so fast-paced, having your work used without any authorization can easily go unnoticed. It’s becoming increasingly…
How DAM Collaboration Boosts Agency Efficiency


Digital asset management is a critical part of any digital agency’s workflow, especially at a time when in-house production is…
Capturing Authenticity With Video Asset Management Software


Video asset management software is the solution to getting you on the inside track of the video marketing boom. True,…
Creating a Photography Workflow That Actually Flows


Photography is an art that has come a long way since its first modern iteration in 1830s France. To match…
5 Workflow Management Tips for Photography Businesses


From freelancers to small businesses to enterprises, everyone’s looking for a way to optimize their creative output without sacrificing quality…
Workflow Management: The Intersection of globaledit and Photography


Managing a productive photography business relies on your ability to connect efficient workflows with your team’s best creative output. It’s…
Digital Asset Management Versioning


Manipulating photos and creative assets to create new results is nothing new. But being able to go through countless iterations…
Staying Relevant with DAM for Photographers



To remain relevant in a professional market that is making DIY solutions ever more accessible, photographers need a DAM to…
Why You Need Versioning for Your DAM Photography Edits


When you’re working with multiple iterations of photos, versioning is the answer to an efficient workflow. Not only will you…
5 Tips for Creating a Digital Photography Workflow



We live in an age where social media accounts and smartphones have made photography a popular hobby. But there are…
What Does a Digital Asset Manager Do?


‘Digital asset manager’ as a title is somewhat misleading. From 30,000ft, a digital asset manager acts as the glue that…
Manage Your Photo Assets Like A Pro


Professional photographers have a rare gift: telling the entire story behind a moment in a single image. But in an…
How to Set Up a Digital Asset Library for a Photography Business


As a photography business, your success hinges on your ability to take full advantage of your image library’s potential. When…
Why DAM Directors are the Key to Efficiency


When new technologies open up a world of novel possibilities, it’s often the flood of possibilities that leave many benefits…
Digital Asset Management For Startups


Managing resources effectively is an important aspect of any startup. But when it comes to investing in the creation of…
SaaS DAM for Small and Medium Businesses


The benefits of SaaS DAMs are endless for small and medium businesses at a time when efficient and scalable marketing…
Digital Asset Management For Marketers


Connecting to your audience – that’s what marketing is all about. That’s why marketers need to make that ongoing conversation…
Digital Asset Management For Creative Teams


Entire empires are built on the foundation of visual assets that identify a brand, with digital creative assets that create…
Enterprise Digital Asset Management


Enterprise life – the fast-paced, go get ‘em, “sell, sell, sell” atmosphere is almost palpable even from this side of…
Digital Asset Management for Small Businesses


A small business is anything but small to the people on the inside. It’s a place that houses more than…
Third-party Integrations for Enterprise DAM


Digital asset management is all about efficiency. As a software solution, it was built with one thing in mind: to…
Image Asset Management Workflow


When you have your eyes set on scaling your image assets to keep up with the dynamic campaigns you create,…
Join us on 09/27 for Henry Stewart Festival of Creative Operations 2022!


Hey creative community! We’re excited to be partnering again with Henry Stewart for their upcoming virtual event on Sept 27th:…
globaledit x Adobe Photoshop


In this webinar, we explore best practices for managing advanced retouching workflows in globaledit. Learn how globaledit’s Adobe Photoshop plugin…
Why Enterprise DAM Security is Such a Big Deal


Along with the introduction of new and exciting creative possibilities, enterprise digital asset management (DAM) also brought with it a…
What is Creative Asset Management


Creating lasting impressions in a creative industry boils down to what you deliver. Even if it means long hours of…
Creative Asset Management Workflow


For their creative assets to be effective, designers should be asking themselves if their creative assets: Form an impactful brand…
Image Asset Management: What Is It?


Visual marketing and merchandising is booming. On Facebook, visual marketing content is so successful that, according to Ubersuggest, there are…
Why Creative Asset Management Is Essential for Marketing Campaigns


Imagine this scenario: Your marketing team has burned the midnight oil for the last 3 weeks and with the looming…
How to Streamline Marketings Campaign with Creative Asset Management Software


It’s crunch time. You and your marketing team have to produce a winning marketing campaign. There’s no room to drop…
Video Asset Management Workflow


As video marketing continues to soar, legacy solutions have proved to be ineffective at managing the many videos created on…
How to Better Manage Your Video Assets


If you’ve incorporated video marketing into your digital marketing strategy, chances are you’ve already noticed a change in how your…
How globaledit’s Video Asset Management System Can Save Your Business Time and Money


Finding effective ways to create, store and manage video assets is as important as making the video itself. If you…
7 Benefits of Video Asset Management Software


Video marketing has become a formidable and popular force. So much so that 86% of businesses use it as a…
Managing Digital Asset Management Workflows (for Enterprises)


Efficient workflows have become fundamental for the smooth running of operations for any business. But traditional workflows have especially paved…
What are the Best Practices for an Effective Digital Asset Management System?


OK, so you’ve heard a lot about digital asset management systems, and that they can help you better scale the…
Introducing Digital Asset Management for Designers


The phenomenon of digital transformation has about 40% of companies wanting in on the automation of graphic design processes. Why?…
Scale Your Creative Operations with Digital Asset Management Solutions


What is digital asset management software? Digital asset management (DAM) software is a simple and intuitive cloud-based solution that helps…
End To End Creative Workflow Management Software for SMBs


Ineffective scaling and managing of creative workflows are blocking the growth of many creative SMBs. But why is this? Because,…
Why Creative Operations Need Creative Asset Management Solutions


There are two important components that drive a successful creative business, which are a) its creative brand and b) most…
Mastering Creative Asset Management for Industry Creatives


If you’re reading this, you’re probably a creative professional looking for ways to scale your team’s creative workflow. Or maybe…
How To Optimize Your Asset Library with Metadata


As a creative professional, whether it be in retail, e-commerce or studios – you may have seen metadata mentioned once…
Why Workflow Automation is Important for Marketers


Content marketers in general face a host of challenges when managing their creative workflow and digital assets. However, with the…
Repurpose Content with Digital Asset Libraries


There’s a reason why digital content such as images, videos, and other creative media are called “digital assets.” The operative…
Managing Talent Agency Digital Assets with a Next-Gen Asset Library


One of creative talent agencies’ biggest challenges is collaborating with talent, internal and external stakeholders and clients – whether it…
How To: Set Up Your Digital Asset Library as a Freelancer (in 5 Easy Steps)


While driving solo has its perks, being a creative freelancer comes with its own set of challenges not everyone can…
DAM Basics: Digital Library and Creative Asset Management for Startups


This is our final article in our DAM Basics series— if you’re a startup hungry to scale creative workflows quickly,…
DAM Basics: Creative Workflow Management and Asset Libraries (for SMBs)


This is the small-to-medium business edition in our DAM Basics series on scaling creative workflows using digital asset management (DAM)….
Why Digital Asset Library for Fashion Retail is More than Just a Fad


The wind changes direction fast in fashion and fashion retail, but if you’re reading this, you probably know this already….
Imagine if Media Asset Management Software Made Video Versioning Effortless (Stop Imagining)


Digital asset management (DAM) for video-hungry industries brings a subtly different set of challenges. As soon as video production is…
Why globaledit Is (Probably) Still the Best DAM for Mac


Next-gen digital asset management software needs to evolve as quickly as its users’ needs and the creative workflows that serve…
DAM Basics: Creative Asset Management (for Enterprise)


This is the first of our DAM Basics series starting with creative asset management for enterprise. Want the DAM basics…
It’s True: Media Asset Management Software Makes Video Versioning DAM Easy


Ok, that’s the digital asset management pun taken care of in the title. If you’re a globaledit content regular, you…
What’s the Difference Between DAM and MAM (and How Much Does It Matter?)


Spoilers: there is a difference between DAM and MAM and it kind of matters. The blurring of the line between…
Digital Asset Management for Photographers: Where to Start


Where to start with photography digital asset management (DAM)? Most photographers and studio teams have at some time or other…
Why Digital Asset Management Security is as Important as User Experience


Why does digital asset management exist (DAM)? For a few reasons. One of the most overlooked is digital asset management…
How to Organize Digital Asset Management for E-Commerce


Let’s start with the jaw-dropper. Businesswire reported in 2021 that the global digital asset management (DAM) market reached a value…
3 Powerful Ways to Use a Digital Asset Management System


The market of digital asset management is expected to reach more than USD 8 billion by 2026. This is because…
5 Ways to Scale Content Creation


Studies show that the number of video content watched by the global population grew by 85% in 2020. The demand…
How Does a DAM Maximize Efficiency When Creating Content?


The unstoppable demand for rich media content is here to stay. The number of video content watched by the global…
How Does a DAM Work with a CMS to Deliver Digital Experiences


The integration of different software and the agile delivery of the results is the key to smooth digital experience. Digital…
What Creative Tools Work with DAM?


E-commerce and retail brands have the necessity to have an online presence, which calls for the centralized management of their…
Tips and Tricks to Using a DAM


In today’s hyper-interactive marketing and brand communication space, it’s hard to survive without having a robust Digital Asset Management system…
How Do I Use This DAM (Digital Asset Management) Software?


Companies with a heavy focus on creative operations, especially those in the fashion and retail space, need to constantly be…
How to Use a Digital Asset Management System to Scale Your Workflow


Every organization is going through a fundamental upheaval. Knowingly or unknowingly, from rigid enterprises being run in siloes, organizations are…
How to Organize Your Creative Workflow Process


Contemporary industry standards and ever-changing consumer demands have led to creatives facing immense pressures. They are expected to deliver on-brand…
Digital Asset Management: Why Does Every Organization Need It?


Digital Asset Management (DAM) solutions help organizations store, organize, access, and distribute their creative assets, in a centralized & cloud-hosted…
What Qualifies As Media Asset Management: Video, Audio, Photography?


Creative workflows need to be optimized and streamlined for them to be an ‘asset’ rather than a ‘liability’ to your…
Asset Management Solutions: Here’s What You Need and Why!


Asset management solutions enable creative teams to store, access, and distribute their digital assets in a centralized repository. Propelled by…
Announcing: The globaledit integration with Adobe Photoshop


Globaledit, the leader in Creative Workflow Management solutions announces a new, comprehensive integration with Adobe Photoshop to allow for a…
How to Achieve Consistency within your Creative Workflow


If the year 2021 has been about one thing, it’s learning from 2020’s disruptive forces and adopting essential best practices…
Which Creative Workflow Management Tool Is Right For You?


Creative projects are extremely grueling and demanding. It’s no doubt that creative workflow management tools simplify the tasks for your…
Yes, You Can Measure Creative Workflow Output


Monitoring metrics like the estimated deadline in comparison with the actual one determines the pace at which your project moves…
The 6 Phases of an Optimized Creative Workflow


Creative projects are best executed when they’re divided into phases and task orientedThe reason lies in the simplification and optimization…
3 Ways Digital Asset Management Increases ROI


The value of the digital asset management market in 2020 was estimated to be USD 2,962.2 million. Digital Asset Management…
Why Is Workflow Automation Important for Photo Studios?


Be it for an ecommerce store or a company’s social media, the importance and demand of visual content are increasing…
Creative Workflow Management Solutions: What Can You Expect with the Right Solution


Over 90% of marketers say that the majority of their projects don’t move along efficiently during the content creation process….
5 Ways to Take Control of Your Branding During a Creative Production


Consistent branding builds trust and authenticity. With inconsistency, your customers get confused and lose trust in your brand. 18.6% of…